The gawd-almighty merged DRM in Silent Hunter V thread

[Nordmann]

Originally Posted by Méo

...and what about developers producing games for PC?

you're gonna tell me they had an incredible success last year?

Did I say that? No I didn't, please don't read between lines that do not exist. The games industry as a whole is suffering, we have seen quite a few developers go under, or bought out by larger companies. The fact is, unless you can provide a product people want to buy, and can afford to buy, you are not going to succeed in this line of business.

What I was referring to, if you re-read my post, is the statement that the console industry is in a better position than that of PCs, which clearly is not the case at all. Thus, abandoning the PC market in favour of the "play and throw away" market is a damned fool idea. There are no more opportunities to be had with consoles, as that of the PC, in fact for games such as this, there are even less. Coupled with the fact that the next generation of consoles are already in development, it will always be an area of limited lifespan, unlike PCs.

Ubi will not abandon PC games, simply because their sales of one game in particular happen to drop off. What they will do, or should do in any case, is go back to the board room and discuss the DRM issue at length. Obviously this has stuck a bad note with their customers, which is exactly what you want to avoid during this troubled economic period. Customers vote with their wallets, for wont of a better description, and that vote determines your company's success or failure.