Black Friday 'Doorbusters' Don't Always Hold Up

[Onkel Neal]

Man, people really are nuts! Camping out to buy a TV?

Every Black Friday, retailers lure shoppers in the cold, predawn hours to wait in long lines with the promise of one-day-only deals that can't be beat. And every year, shoppers ask themselves, "Is this really worth it?"

The answer, it turns out, often is, "No."

An analysis by pricing research firm Decide Inc. and The Wall Street Journal of this year's most-touted Black Friday deals found that many of the bargains advertised as "doorbusters" were available at lower prices at other times of the year, sometimes even at the same retailer.

Sears, for example, is advertising a KitchenAid Artisan Series Stand Mixer for $319.99 this Black Friday. Decide found that the retailer offered the same mixer for $296 in March.

http://online.wsj.com/article/SB1000...559716180.html