Why not give away a DVD of Das Boot with each copy of SHV?

[longam]

action figure

[Ilpalazzo]

I'll take one of those whiz wheels.

[Thomen]

I'd take a U-Boot Kriegsabzeichen, or a U-Boot Frontspange.

Why not give away a DVD of Das Boot with each copy of SHV?


for the same reason they wont give away free money or free copies of the game.


getting something free is only good for the one getting it and companies who do give aways rarely ever increase sales enough to offset the costs of these give aways.

im with firewall on this one, ubi could give us a wiz wheel for just pennies and thats something they might consider doing.

even if giving away a das boot dvd only cost a dollar, when you sell a million copies of the game and you do the math you will lose a million dollars from your profits so i would rather see the devs get a nice bonus then ask ubi to give us something for nothing.

as far as movies go, i watch it once or maybe twice and you can throw it away because i wont watch it again. knowing everything thats going to happen in advance ruins it.

[Monica Lewinsky]

Originally Posted by TDK1044

With the Dasi Boot DVD now available for under $10 through sites like Amazon, I think it would have been a great idea for UniSoft Sales And Marketing to have done a deal allowing them to give the Dasi Boot DVD away with each copy of Silent Hunter V.

ugh, why would anyone/or any company want to "give away" their product?

If it is GOOD, you pay the market price. Just because it is related to game we all like does not make it a "good" idea to give it away at $10.

If I owned the movie, my message would be Up Yours! oops ....... meant to say ...

Up Periscope.

[GoldenRivet]

or give away a DVD or include on the disc - the making of SHV with developer commentary - concept art - special features etc. sort of like you might expect to see on a movie.

[Nexus7]

Originally Posted by Thomen

I'd take a U-Boot Kriegsabzeichen, or a U-Boot Frontspange.

Me too

[JScones]

Originally Posted by TDK1044

It's no big deal to Tri-Star/Columbia pictures. They already have multiple versions of the movie pressed. If Ubisoft offered them a half decent deal then there's no reason not to do it. All they'd have to do is ship the DVDs. The movie is more than 20 years old, so I can't imagine that actor residuals are a problem. They just need to push for it.

No big deal to Sony Pictures (the entity that would make such decisions)? Essentially you are suggesting that they enter a deal with an unrelated and unestablished product. They have a lot to risk, not least reputation. Besides, what would they get out of the deal, remembering that they are a corporate organisation that exists solely for profit and appeasing their shareholders, and SH5 has no connection with any of their products.

Frankly, just because the subject of both is the same doesn't make it a good match. What such a coupling does is imply to the market that you are trying to capture that SH5 is a video game version of Das Boot, the movie, with the same level of "action and excitement" and characters...so imagine the potential outcry when said buyer finds himself sailing empty seas for hours on end (and with no Johann). I doubt Ubisoft would want to set themselves up for that kind of reaction. And I doubt Sony Pictures would be keen to promote such a very tenuous connection either; they get no return at all for taking on such risk.

This is besides the obvious licensing, production and logistical issues that would have to be addressed. Even a more logical approach of striking a deal with Sony to include a "$5 off Das Boot" voucher makes no business sense for either entity, when you consider market size and potential return on investment.

IMHO Ubisoft has this market sussed out well - offer a standard AU$89.95 priced package as well as a fancy AU$129.95 deluxe package for the more "hard core" players. Ubisoft realises that most of us will buy both, or at least the deluxe edition. By taking this approach they, in very simplistic terms (just to be clear to those marketing strategists that I am being simplistic) double, or at least increase, sales just through milking the same core market.

Hands up everyone that has two copies of SH4.

With this strategy in mind, why would they need all the other hassles?

The real question then becomes, how can they milk the core market more by enticing them to buy the fancier edition?

Someone mentioned including a U-boat Badge. Cost price $10. IMHO a nice incentive for the "should I/shouldn't I" crowd. A DVD including public domain footage and "making of" type documentary grabs a few more. Add a whiz wheel and you've got the hardcorers by the nuts. Charge $40 more for $20 more of product, and there's your obvious strategy.

[Rosencrantz]

Das Boot? I thought everyone have it already...


Greetings,
-RC-

[JU_88]

Originally Posted by JScones

No big deal to Sony Pictures (the entity that would make such decisions)? Essentially you are suggesting that they enter a deal with an unrelated and unestablished product. They have a lot to risk, not least reputation. Besides, what would they get out of the deal, remembering that they are a corporate organisation that exists solely for profit and appeasing their shareholders, and SH5 has no connection with any of their products.

Frankly, just because the subject of both is the same doesn't make it a good match. What such a coupling does is imply to the market that you are trying to capture that SH5 is a video game version of Das Boot, the movie, with the same level of "action and excitement" and characters...so imagine the potential outcry when said buyer finds himself sailing empty seas for hours on end (and with no Johann). I doubt Ubisoft would want to set themselves up for that kind of reaction. And I doubt Sony Pictures would be keen to promote such a very tenuous connection either; they get no return at all for taking on such risk.

This is besides the obvious licensing, production and logistical issues that would have to be addressed. Even a more logical approach of striking a deal with Sony to include a "$5 off Das Boot" voucher makes no business sense for either entity, when you consider market size and potential return on investment.

IMHO Ubisoft has this market sussed out well - offer a standard AU$89.95 priced package as well as a fancy AU$129.95 deluxe package for the more "hard core" players. Ubisoft realises that most of us will buy both, or at least the deluxe edition. By taking this approach they, in very simplistic terms (just to be clear to those marketing strategists that I am being simplistic) double, or at least increase, sales just through milking the same core market.

Hands up everyone that has two copies of SH4.

With this strategy in mind, why would they need all the other hassles?

The real question then becomes, how can they milk the core market more by enticing them to buy the fancier edition?

Someone mentioned including a U-boat Badge. Cost price $10. IMHO a nice incentive for the "should I/shouldn't I" crowd. A DVD including public domain footage and "making of" type documentary grabs a few more. Add a whiz wheel and you've got the hardcorers by the nuts. Charge $40 more for $20 more of product, and there's your obvious strategy.

I gotta say that I agree with 'Scones' sceptism here, if a game/movie combo deal made any kind financial sense, i reckon it would have done a million times over by now- especially with Movie Licence games, i.e. - like Batman vengence being bundled with batman Arkam asylum, its same subject matter but not the same thing.

Im certainly not against the idea, i just dont see it happening...

Another set back is that being 80s flick - Das Boot is a movie that just about everyone has already seen, its been of TV like a zillion times...
This is especially true of us hard core Uboat fanatics here; hands up if you dont own or haven seen Das Boot?
...yet we would be the target audiance for this combo package...
Speaking for myself, i already have the DVD and I'm not sure that I would want to pay for a second copy.

[TDK1044]

How about a WONKA GOLDEN TICKET idea? Ubisoft places sub shaped Golden Gift Certificates of the equivilent value of the game in each Country (for in store purchases only) in 100 copies of the game worldwide.

Of course, you could use the certificate as partial or full payment for anything other than Silent Hunter 5. It would certainly stir up some interest.

[AVGWarhawk]

[FIREWALL]

Whiz wheel : pennies to UBI

Use by me : Priceless

[TDK1044]

Originally Posted by AVGWarhawk

The 100 tickets could be numbered, and one of the tickets is hidden somewhere in the sub in the game. Whoever has the ticket that matches up with the one hidden in the game get's to fly out and meet the Devs in Ubisoft Romania.

[FIREWALL]

I'd prefer Tahiti, thankyou very much.