Search Option From Facebook Is a Privacy Test

[Gerald]

Jana Uyeda of Seattle said she was "slowly trying to close down the doors on Facebook."

SAN FRANCISCO — Facebook’s greatest triumph has been to persuade a seventh of the world’s population to share their personal lives online.

Now the social network is taking on its archrival, Google, with a search tool to mine that personal information, just as people are growing more cautious about sharing on the Internet and even occasionally removing what they have already put up.

Whether Facebook’s more than one billion users will continue to divulge even more private details will determine whether so-called social search is the next step in how we navigate the online world. It will also determine whether Facebook has found a business model that will make it a lot of money.

http://www.nytimes.com/2013/01/19/te...ref=technology

Money a driving factor in most cases...

Note: January 18, 2013