BT wins £897m Champions League deal

[Jimbuna]

As much as I'm pleased that Sky doesn't rule everything in football anymore, I'm wondering if the success of BT might have some impact on the price of a tv licence?

BT Sport has announced an exclusive £897m three-year deal to broadcast live Champions League and Europa League football matches.
The broadcaster has won the rights to show all 350 fixtures each season from 2015 after talks with European governing body Uefa.
A BT spokesman said it had "shaken up the UK TV market" and would make some matches, including finals, free to air.
The news is a major blow to Sky and ITV, which currently share the rights.

http://www.bbc.co.uk/sport/0/football/24879138