OK. I found Berbster's post and tried running the u-play launcher as admin, no joy
uninstalled the launcher

downloaded and re-installed the launcher

tried running THAT as admin still no joy
It tells me that U-Play Login failed (there seems to be a problem with your internet connection)
Right... so all the downloading and posting I've been doing is being done HOW?
Can someone suggest something else?
Constructive suggestions are preferable but targeting co-ordinates for ubi-soft headquarters will be accepted as well.
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If I can't be a good example, I'll be a glaring warning!

AMD Ryzen 7 2700X Eight-Core Processor, 3700 Mhz, 8 Core(s), 16 Logical Processor(s)
Windows 10 Home
Installed Physical Memory (RAM) 16.0 GB
NVidia RTX2070 16 Gig