Ubi is doing two things wrong. One, is to alienate it's customer base, and, two, is challenging pirates.
The pirates will be further incentivated as large numbers of former Ubi customers will be eager to jump at a "patched" version while Ubi mucks about trying to sell DRM.
Ubi will not gain anything by delaying cracking by a few months because they will have lost it's client base who will be happily playing off line. without Ubi's permission.
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