Wasn't here for 3's release, but we didn't have much time to bitch
before SH4 came out...
If I recall the process was something like 6 months of:
"No way will they make a 4th.. no money in it.."
"Hey I hear they are gonna make a 4th."
"Confirmed they are making a 4th!"
(Insert various sausage vs ice cream fights here)
"OMG it's gone Gold already!?!"
"I just played it...."
