Most of their target market consists of 12 year olds that think "head shots" and the "F Word" are the greatest things man has ever invented. Because of this they have to dumb down most of the software being made today.
They don't make 'em like they use to. I was play'n Silent Service when I was 12.
It would be really nice if Ubisoft used the SHIV engine to make a WWII surface combat game.