Defining what is and what is not propaganda is difficult. Using the base definition of the word Propaganda we have
"The systematic propagation of a doctrine or cause or of information reflecting the views and interests of those advocating such a doctrine or cause."
In this light propaganda can be both positive and negative in nature.
However, there is an emotional link to the word propaganda which has a negative connotation. Propaganda emotionally means the spreading of a message which the specific receiver does not agree with.
This is why some emotional definitions of propaganda use the word "lies". As in propaganda contains inaccurate information (lying) about xxx. This is especially common when the propaganda under consideration is used against us or our friends. I don't accept this definition as it is too dependent on perception. One person's lies are another person's truth depending on their perception.
This is why propaganda is most often used to describe viewpoints we disagree with or don't believe.
Does the United States use propaganda? Sure do. It is a recognized tool for influencing the population. Just like a salespitch, we emphasize the "badness" of our opponent while emphasizing the "goodness" of ourselves.
In the strictest definition of the word Propaganda I would agree that the video is propaganda. However in the more common emotional use of the word, I do not think it qualifies.
For one thing propaganda needs to come from some source perceived to have authority or knowledge of the topic. This is usually, but not exclusively, represented by the government. The video does not seem to come from the government and represents the opinions of the performers. Opinions of "ordinary" people seldom is called propaganda.
Was this video a smarmy sales pitch? Sure was.
Does it "qualify" as propaganda under the strict definition of propaganda? Yes it does.
Would this video be emotionally considered propaganda? Depends on your perception. Many Americans would say "No this is truth". Others would say it was a distortion of truth. Who you agree with depends on your position on the topic.
My opinion? If this video is propaganda, it is pretty harmless propaganda. It is a feel good song full of emotional scenes and not a intended to be a documentary of factual analysis.
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abusus non tollit usum - A right should NOT be withheld from people on the basis that some tend to abuse that right.
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