A friend fell for one of these on Christmass. Because of the special date, he thought it was real. I read on a PC magazine that you should warn people you send virtual postcards to that you've sent them a card so that they know there's a real one somewhere in between the dozens of hooks, and ask for the same to be done with you.
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"Tout ce qui est exagéré est insignifiant." ("All that is exaggerated is insignificant.") - Talleyrand
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