Military intervention may or may not be the right idea, but people supporting KONY 2012 probably don't realize they're likely supporting the Ugandan military who are themselves raping and looting away. Kony himself hasn't been active in Uganda proper for years.
Plus, the whole thing smacks of the "White Man's Burden" to save Africa from itself. Which means it'll come off as patronizing behavior from the former colonial overlords there.
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