Life itself,
God or knowledge of God and
a chance for mortal people to get eternal power after this one's over or when it's time(I know it's not of this world but the process begins here in this world) . . .if you're lucky enough you might actually . . . nah . . . but some do.
The kind of power that would make every single tyrant that had and has ever lived to cry in envy anyway who told them to build their castle on sand where death swallowed it but then again you can't get and even couldn't have wanted what you know nothing about.
I wished Jesus would be more frank follow me and I'll give you the greatest power than man could ever dream of and it is forever. But that would probably attract the wrong kind of people . . . people such as Genghis Khan, Ieyasu, Stalin, Hitler . . .but on the bright side the world would see far less war.