The way I look at renown is that it is "political capital"
Lets say I am a Ace II-A captain in the 1st, and I want to upgrade to a VII, the cost of renown is that I call in favors and some of my shine to get a new boat, BdU expects me to keep up the good work or improve my totals. The equipment is basicly me calling in favors, "quartermaster, My new VII needs a 105 deck gun, (as am in the office wearing my Iron Cross with oaks) will get me the gun, but I can only pull that off so many times before it just doesn't work.
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