BTW, I've made it clear before that I'm fine with DRM, just not this DRM as it stands. Right now it's a system that makes piracy far more desirable than owning a legit copy. To me this is the wrong business model. They should add value so that the DRM version—even if 100% online—provides so much value, playing a hacked copy is a poor second.
I've even posted suggestions for how they might do this within the current OSP that might make it so desirable that the occasional outage that is the fault of Ubi (like this last one was) becomes acceptable.
1. Adopt a system like Napoleon: Total War where players can "drop in" and take the place of what would be AI in other players' campaigns. You'd never know if the DE near that enemy convoy was one of the various AI skill levels or some player hell bent on sinking a u-boat. Priceless.
2. The limiting factor on the immersiveness of the AI avatars is almost certainly their repertoire of audio files. Have the online connection trickle a new one to every copy of the game for every X hours of play (they'd need to have a special folder that these are pulled from so it doesn't continuously break mods that use the same files).
3. Weather? Perhaps a system that populates the game world with "real" weather where the clouds match current satellite pictures updated every so often (maybe pulled from X days back).
4. Streaming audio content (radio traffic, music, etc).
There might be more, though #1 would be a huge selling point, and #2 cool, but less spectacular.
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