Quote:
Originally Posted by badkarma
He pulls 10% as a figure of "pirates to sales" for them to have doubled their sales, but that 10% is an arbitrary guess, as much as 100% is.
What if it's 0.2%, is it worth ****ing off all your legitimate customers and losing some of them to piracy to convert the pirates to sales?
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Yes, this is the part I was referring you to. But you seem to have missed the point he was making, which is that 10% corresponds to doubled revenues. That means your 0.2% corresponds to 2% more revenue. You're right that nobody knows exact numbers on "lost sales" but his numbers show that a relatively small decrease in lost sales actually amounts to a big increase in revenues. He doesn't know how long the piece of string is, but he knows whatever length is it he can multiply it by ten and that means it doesn't have to be long at all to be significant.
Whether OSP will actually prevent piracy at all is another issue. I don't think it'll stop outright piracy
at all. But it will prevent resale and it'll also prevent lending/swapping/borrowing amongst friends, so maybe those things alone will be enough to decrease those "lost sales" by a few percent (and increase revenues by ten times that amount). Time will tell.