Yeah, but "lowering the impact" smacks of something like being "a little pregnant" to me.
Once a functional (offline) crack is out and on the torrents, poof. Game over, it is pirated.
If they want to sell it as a service, show us the constant updates, etc, that would make people embrace it. THAT is how you SELL this. Proof or a pledge that the game will get meaningful updates every X weeks, etc.
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