Ubisoft comments on new DRM (will lower/prevent piracy?)
 

I'm surprised I've not seen this posted here yet, it's a few days old already. Maybe I just missed it? Anyway, read carefully what the Ubisoft rep says...

http://www.nowgamer.com/news/2380/ub...c-drm-strategy

also here (the same report really)

http://www.eurogamer.net/articles/ub...ky-pc-drm-plan

You reading the same thing I'm reading? Where do they say "it will not prevent piracy?"

There's the typical marketing double-speak but nowhere do they admit anything. Because they say it will "lower" piracy? Maybe they mean lower it to zero.

:lol: :roll:

Yup, Ubi basicaly said nothing in that article. But they said it smoothly and with style. :yeah:
Well at least we now know that they “... know a permanent internet connection is controversial”. I guess that's something.

Are you two serious!? It's an admission if I ever saw one. Those PR guys choose their words carefully. They don't say "anything that can help lower piracy" when what they mean is "something that can prevent piracy". They're admitting that it'll be cracked.

Lower the impact? Piracy is in a sense binary. It will be playable cracked, or it won't. If it is cracked it has not even mitigated piracy.

Whatever. That's a helluva stretch to admitting it won't prevent piracy :rotfl2:

"our goal is to deliver the best gaming experience to our customers."

they are doing it wrong i guess...

Something tells me you have little interest in politics. :hmmm:

True, and even less interest in the accuracy and precision of anything that comes out of the mouth of a marketing and PR person ;) Half the time they don't know what they're talking about, as long as it sounds good.

I know what you mean, there is a very slight tinge of admission in the way he says it. But at the same time he's not really saying anything is he. Where does that leave us now?

I'll toast to that. :yeah:

Yeah, but "lowering the impact" smacks of something like being "a little pregnant" to me.

Once a functional (offline) crack is out and on the torrents, poof. Game over, it is pirated.

If they want to sell it as a service, show us the constant updates, etc, that would make people embrace it. THAT is how you SELL this. Proof or a pledge that the game will get meaningful updates every X weeks, etc.

Exactly.

lol @ Neal
Fair enough.

I couldn't say where it leaves you. It leaves me knowing for a fact that their new DRM won't stop piracy - something I was trying to keep an open mind on, but now they've admitted it won't work, so I needn't wonder.

So... they're admitting that they can't end software piracy?

Did they ever claim that they were going to end it? Completely?

Their goal is not to stop piracy. Their goal is to lower the number of people pirating the games. If they can keep people from cracking the game for a week, that's a week's worth of sales they gain. (So their thinking goes) If they can keep the game from being cracked for a month, that's even more sales. And the more they sell, the less people playing pirated games. Therefore, lower piracy rates.

The fact that they're shooting themselves in the foot hasn't dawned on them yet.

So, is there any chance at this point that there will be an offline option before its released? Or am I going to have to wait till after it's released? I wont buy the game as it stands. You all here are my friends and I stand by you all here. A captain does not desert his crew no matter what. Now, that said, final bearing and shoot.


lt commander lare

Sorry. I gotta say this is such a misleading thread title. Nowhere did they say anything of the sort. :nope:

There's no way this DRM will work. Plenty of games going the same way recently, all pirated almost overnight.

If it was a 'Steam' game, well, then you could use it offline. Just need to be online to activate it. Never thought I would say this, but the steam system has lots of advantages, despite being critical at its conception. And I dare say more secure than DRM.


This no play while offline..... we don't all have crisp connections, it would be a never ending nightmare. Murphy's law dictates, that when your net does go down, it will be at exactly the moment you find time to have a lash at SH.

Indeed. I would be surprised if even 1% of those that would pirate it will go buy it because they can't get it off torrent or something. Most of those guys don't buy anything and never will. Why piss of over half your customers fighting some war of principal with those losers. It is business suicide IMHO.