Platapus
11-28-22, 05:22 PM
A Florida woman is suing Kraft for $5 million, saying Velveeta microwave mac and cheese takes longer to make than advertised
The label on a cup of Velvetta's microwaveable mac and cheese says the meal only takes three and a half minutes to prepare. But a Florida woman says this is false – and she’s suing the manufacturer for $5 million. Amanda Ramirez, of Hialeah, has filed a proposed $5 million class action lawsuit against Kraft Heinz Foods Company alleging the food producer’s Velveeta Shells & Cheese takes longer than advertised to prepare, court documents show.
The lawsuit claims that the packaging on the microwavable single-serve cups of mac and cheese that says it will be “ready in 3˝ minutes,” is “false and misleading.”
The product’s instructions say to microwave the cup for 3˝ minutes. But Ramirez’s attorneys argue this number doesn’t account for the other four steps required to prepare the pasta: removing the lid and sauce pouch, adding water, microwaving, and stirring, according to court documents. The additional steps mean it’s impossible for the mac and cheese to be ready in just three and a half minutes, according to the complaint.
Ramirez’s lawyers argue that the company sells the product at “a substantial price premium” while using its “misleading” marketing of “‘ready in 3˝ minutes,’ which instantly catches the eye of all reasonable consumers.”
Customers are paying more than they otherwise would because of the three and a half minutes claim, the lawsuit alleges.
Ramirez “is like many consumers who seek to stretch their money as far as possible when buying groceries,” the complaint states. But because of the time claim, she “paid more for the Product than she would have paid and would not have purchased it or paid less had she known the truth.”
The label on a cup of Velvetta's microwaveable mac and cheese says the meal only takes three and a half minutes to prepare. But a Florida woman says this is false – and she’s suing the manufacturer for $5 million. Amanda Ramirez, of Hialeah, has filed a proposed $5 million class action lawsuit against Kraft Heinz Foods Company alleging the food producer’s Velveeta Shells & Cheese takes longer than advertised to prepare, court documents show.
The lawsuit claims that the packaging on the microwavable single-serve cups of mac and cheese that says it will be “ready in 3˝ minutes,” is “false and misleading.”
The product’s instructions say to microwave the cup for 3˝ minutes. But Ramirez’s attorneys argue this number doesn’t account for the other four steps required to prepare the pasta: removing the lid and sauce pouch, adding water, microwaving, and stirring, according to court documents. The additional steps mean it’s impossible for the mac and cheese to be ready in just three and a half minutes, according to the complaint.
Ramirez’s lawyers argue that the company sells the product at “a substantial price premium” while using its “misleading” marketing of “‘ready in 3˝ minutes,’ which instantly catches the eye of all reasonable consumers.”
Customers are paying more than they otherwise would because of the three and a half minutes claim, the lawsuit alleges.
Ramirez “is like many consumers who seek to stretch their money as far as possible when buying groceries,” the complaint states. But because of the time claim, she “paid more for the Product than she would have paid and would not have purchased it or paid less had she known the truth.”