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View Full Version : Coke is Bringing Sexy Back to Milk


vienna
12-02-14, 01:16 PM
This has to be one of the most questionable moves by a major in advertising history:

https://www.yahoo.com/style/fairlife-milk-sexist-ads-104060397943.html

What next?: Mom in a string bikini and sexy apple pies?...


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Oberon
12-02-14, 01:24 PM
We really are regressing back to the 1950s... :/\\!!

Oberon
12-02-14, 01:44 PM
Watch out, watch out, there's a Humphrey about... :03:

Betonov
12-02-14, 01:49 PM
Maybe it's just living in the Balkans or close to German FKK beaches in Croatia, but those ads are really really mild.
Unhygenic yes, but not shocking.

MH
12-02-14, 02:00 PM
This has to be one of the most questionable moves by a major in advertising history:

https://www.yahoo.com/style/fairlife-milk-sexist-ads-104060397943.html

What next?: Mom in a string bikini and sexy apple pies?...


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Those adds look really cool actually.:up:

vienna
12-02-14, 02:16 PM
I'm not knocking the quality of the images, I just find it a very questionable way to promote milk. Also, going this route opens Coke to all kinds of backlash form all kinds of groups and portions of the buying public. It seems Coke hasn't learned from the "New Coke" debacle a few decades back...


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Oberon
12-02-14, 02:22 PM
It's a disconnect from the public, like most big businesses, governments and the like, but since enough people will buy it anyway then they dont' notice it except from the media backlash.

MH
12-02-14, 02:27 PM
I'm not knocking the quality of the images, I just find it a very questionable way to promote milk. Also, going this route opens Coke to all kinds of backlash form all kinds of groups and portions of the buying public. It seems Coke hasn't learned from the "New Coke" debacle a few decades back...


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Coke wants to bring a new line of products to public attention and it seems to work...all the rest is irrelevant.

Skybird
12-02-14, 02:47 PM
There is worse to be seen in print media than 40s-style pin-up arts.

fireftr18
12-02-14, 03:00 PM
I'm with MH, they are kind of cool. I don't know if it's the best way to advertise or not, but too many people are too offended by them.

Schroeder
12-02-14, 03:32 PM
but too many people are too offended by them.
It's hip to be offended these days. Everybody is offended by everything and sues over everything. Nothing new here.
I for myself don't see what the outrage is. Those pics were actually well made and creative. I don't think they would even raise an eyebrow here in Germany.

Gargamel
12-02-14, 05:17 PM
It's hip to be offended these days. Everybody is offended by everything and sues over everything. Nothing new here.
I for myself don't see what the outrage is. Those pics were actually well made and creative. I don't think they would even raise an eyebrow here in Germany.

This.

I have no issue with the ads, in fact I kind of like them. But I'm a guy.

Which means this ad campaign is GENIUS. TOTAL SUCCESS on their part. People are talking about their product. I would have never of known of this product without this discussion.

And now I'm tempted to go buy some to see if it looks as good on my girl's body as it does the pinups'.

Platapus
12-02-14, 06:16 PM
Is this really worse than the milk ads which had women with their mouths partially open and the "product" on their lips? That was questionable.

Buddahaid
12-02-14, 06:47 PM
Given the amount of blatant sexuality in entertainment these are lame. No bump and grind with twerking? No milk for me. :down:

vienna
12-02-14, 07:03 PM
I'll drink to that... :Kaleun_Cheers:


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Jeff-Groves
12-03-14, 07:05 AM
Be happy they call the stuff Fairlife.
Could have named it Milf milk.
:haha:

I'd have some of that!

vanjast
12-03-14, 08:54 AM
I'll have it while it's fresh.... The 'hip offendies' should just realise.. if it wasn't for sex.. they wouldn't be here... so they should stop whinging because they look more cow, that that girl. :)

Jimbuna
12-03-14, 09:27 AM
Never touch the stuff (milk) but agree with Gargamel:

Which means this ad campaign is GENIUS. TOTAL SUCCESS on their part. People are talking about their product. I would have never of known of this product without this discussion.

em2nought
12-03-14, 11:10 AM
Give me Salma with a milk mustache http://cdn3.gossipcenter.com/sites/default/files/imagecache/story_header/photos/salma-hayek-milk-craze.jpghttp://i.usatoday.net/communitymanager/_photos/lifeline-live/2012/02/24/hayekx-large.jpghttp://

STEED
12-03-14, 01:19 PM
Real men drink milk..:03:

http://cdn.hitfix.com/photos/722278/clockwork_orange_br_event_main.jpg

Jeff-Groves
12-03-14, 10:48 PM
I just want the breast milk money can buy.
:)