MS & Sony to discuss 360 with Blu-Ray.

[danlisa]

Nothing firm but it is bound to happen.

http://uk.gamespot.com/news/6187311.html?om_act=convert&om_clk=newstop&tag=newstop;title;2

Report: Sony, Microsoft discussing 360 Blu-ray drive

The Financial Times reports rivals are talking about adding high-def technology to formerly HD DVD-aligned console; Microsoft denies anything official, Sony says it's open to the possibility.

By Tor Thorsen, GameSpot Posted Mar 6, 2008 9:52 pm GMT

Following its brief campaign to support the doomed HD DVD format, Microsoft has now apparently entered into talks with Sony to bring Blu-ray disc technology to the Xbox 360. That once-unthinkable scenario was outlined today in a report in the British economic daily the Financial Times, two months after Xbox group marketing manager Albert Penello reopened the door to the possibility.

Citing an unnamed "senior executive," the Financial Times said that Sony and Microsoft are not simply discussing a successor to the Xbox 360's now discontinued, dirt-cheap external HD DVD drive. The newspaper said that there is also the possibility of an internal Blu-ray drive being incorporated into a new, more expensive "premium" 360 model, as it is already in the PlayStation 3. Thusly, Sony would earn royalties from sales of a rival console--a first for the game industry.
Finally looks as if an industry standard is in the pipeline. However, I'm not sure how well it will sit with MS having to pay Sony/Blu-Ray Disc Assoc a royalty with every XBOX sale.:hmm:

Oh, and LOL, it's always an unnamed "senior executive,":lol:

[bookworm_020]

Not an unexpected move. Microsoft woulds be intesrted in being able to sell an add on that would appeal to the market. Sony would be a little more generous with it's commision, as it will help spread the format futher, and encourage other people to buy Blu-Ray disc's.

There is the fact that Microsoft will also need a Higher capacity disc in the near future to be able to handle the amount of info games are requiring.