Under the motto "80 million together for the energy transition", consumption is to be reduced with the help of advertising posters, series of events as well as support programs and advisory services, as Economics Minister Robert Habeck said.
This is necessary for climate protection and also because of the dependence on Russian oil and gas supplies. "Only with more renewable energies and more energy efficiency will we strengthen our independence." In addition, one could benefit oneself: "Not only to get one over on Putin, but also to be in a better position oneself," said Habeck, referring to Russian President Vladimir Putin.
The campaign will include posters, tips and guides, as well as new funding programs and advisory services. The Ministry of Economics is also participating in the campaign itself with energy-saving measures for heating, cooling and lighting. In all offices, air conditioning will be turned up to 26 degrees Celsius, and in winter the heating temperature will be lowered, it said.
The campaign is supported by associations such as the Federation of German Industries (BDI), the Association of Chambers of Industry and Commerce (DIHK), the German Federation of Trade Unions (DGB) and the Nature Conservation Ring. Messages such as "Dear shower fans, an energy-saving shower head saves 30 percent heating energy" or "Dear 80 million, whoever saves energy strengthens Germany's independence" are intended to reach people.
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One can only despair over so much infantile, stupid claptrap at the head of state. "To get one over on Putin...?" "To be in a better position yourself...?" "Saving shower heads?" "Turn up the air conditioning to 26°, turn down the heating?" Tell me, you minister for idiocy and childishness - is that all for the day or is somehtign else on your mind...?
Shortage management and planned economy, that's what they used to call it in GDR times.